Real-time retention
Who will bring money, who is leaving, and which offer to send right now
An analytics platform that predicts per player and builds the offer automatically, in real time, while the player is still on site. Works on top of your platform, nothing to migrate.
powered by PWP holding
From event to offer in seconds
Every deposit, bet and session updates the forecast for that player. When the moment comes, the offer goes out on its own.
- 01
Event
A deposit, a bet, a session or a losing streak arrives by Player ID
- 02
Prediction
The model recalculates who is ready to deposit and who is about to leave
- 03
Offer
The offer and the moment are picked for this player, not one bonus for everyone
- 04
Channel
It goes out where the player will see it. A manager can approve the send
- More deposits: the offer arrives when the player is ready, not on a schedule
- Fewer players leave: you see who is leaving before they are gone
- No analyst and no exports: recalculated on every event
The offer reaches the player where they will see it
Sellrise picks the channel for each player: where they respond and whether they are on site right now. It sends through your existing channels by Player ID, nothing to rebuild.
During the session and right after
The offer meets the player in the moment, before they close the tab.
- In-app and on site
- Push
When the player has left
A personal offer where they read messages, to bring them back.
- SMS
- Viber
- Telegram
High-value players
A manager gets a task to call this player right now.
- Calls
Any other channel your CRM already sends through works too.
We only work with Player ID
- Four tables: players, deposits, bets, sessions
- Names, phones and emails never leave your database
- Integration at our cost, storage on your infrastructure
days, if the platform provides the data
Results measured in your money
- 1
Control group
players nobody contacts
- 2
Your team
as today: own lists, own offers
- 3
Model
Sellrise picks the time, the offer and the channel
- =
Result
average turnover per player in each group, the difference is the effect, after one month
- Three groups: control, your team as it works today, the model
- One month. Metric: average turnover per player
- No percentages before the test, you get the number on your own players
Group sizes are agreed during the pilot. we agree the metric before we start
Subscription, not a share of GGR
- Core $2,500 per month when paid quarterly, $3,000 monthly
- Modules from $500 each, channels at cost
- Whole team included, integration and support included
you never pay for setup twice
an active player is a deposit or at least one bet in the month
We ran retention by hand, so we know where it breaks
A holding with its own operator projects. Sellrise is its product company.
- 10years in machine learning
- 6people on the team: ML, engineering, product
- 26operators already work with PWP
- One of the companies of PWP holding
- We worked inside operators: retention, traffic, call centre
- We build the models ourselves. On the call you talk to the people who built the product
live with clients on real data
Let us prove it on your numbers
the deck and a quote for your market
thirty minutes with our engineer on integration
pilot results against a control group